Customize Your Dream Ride: Build Your Own Subaru Now!


Are you tired of settling for a vehicle that doesn’t quite meet your expectations? Look no further – Subaru offers you the opportunity to create your dream ride with their innovative online customization tool. In this blog article, we will guide you through the process of building your own Subaru, allowing you to select every detail to perfectly align with your preferences and lifestyle. From the exterior color to the advanced safety features, the power is in your hands to design a Subaru that suits your unique needs.

Subaru’s customization tool provides an exceptional level of flexibility, ensuring that your vehicle reflects your personality and stands out on the road. Whether you desire a sporty performance sedan, a versatile SUV, or a fuel-efficient hybrid, Subaru has got you covered. With an array of models and trims to choose from, you can let your creativity flow and craft a Subaru that not only fulfills your desires but also exceeds your expectations.

Model Selection: Find Your Perfect Match

Before embarking on your customization journey, it’s crucial to choose the right model that aligns with your needs and preferences. Subaru offers a diverse lineup of models, each catering to different lifestyles and driving preferences. Whether you’re seeking the nimble agility of the Impreza or the spacious versatility of the Ascent, Subaru has a model that will suit your unique needs.


1. Agile and Versatile: Impreza

The Impreza is a compact car that offers impressive agility and versatility. It is available in both sedan and hatchback variants, allowing you to choose the body style that suits your lifestyle. With its responsive handling and efficient performance, the Impreza is perfect for navigating urban streets and winding country roads with ease.

2. Adventure-Ready: Outback

The Outback is Subaru’s iconic crossover SUV that is built for adventure. With its capable off-road capabilities and spacious interior, the Outback is ideal for those who enjoy exploring the great outdoors. Its rugged design, generous ground clearance, and standard symmetrical all-wheel drive make it ready to take on any terrain and weather conditions.

3. Stylish and Sporty: WRX

If you’re a performance enthusiast, the WRX is the Subaru for you. This sporty sedan delivers thrilling acceleration and precise handling, making every drive an exhilarating experience. With its aggressive styling cues and turbocharged power, the WRX is designed to turn heads and leave a lasting impression.

4. Spacious and Family-Friendly: Forester

The Forester is a compact SUV that offers ample space for both passengers and cargo. With its generous rear legroom, expansive cargo area, and advanced safety features, the Forester is the perfect vehicle for families on the go. Its high ground clearance and symmetrical all-wheel drive also make it capable of tackling various road conditions with confidence.

5. Versatile and Capable: Crosstrek

The Crosstrek is a compact crossover that combines the benefits of an SUV with the efficiency of a car. With its impressive fuel economy, spacious interior, and standard symmetrical all-wheel drive, the Crosstrek is perfect for those who want a versatile and capable vehicle for their everyday adventures.

Exterior Customization: Make a Bold Statement

The exterior of your Subaru is the first thing that catches the eye. With a wide range of vibrant colors, stylish accessories, and distinctive design elements, you can personalize your Subaru to make a bold statement on the road. Let’s explore the various options available to help you create a vehicle that reflects your individuality.

1. Striking Color Selection

Subaru offers an extensive palette of vibrant colors, allowing you to choose the one that best represents your personality and style. From classic hues like Crystal Black Silica and Ice Silver Metallic to bolder options like Lapis Blue Pearl and Sunshine Orange, the choice is yours. Select the color that will make your Subaru stand out from the crowd and turn heads wherever you go.

2. Eye-Catching Wheel Designs

The wheels of your Subaru not only contribute to its overall aesthetics but also play a crucial role in enhancing performance and handling. Subaru offers a range of wheel designs in various sizes and finishes, allowing you to find the perfect match for your desired look. Whether you prefer sleek and sophisticated or bold and aggressive, there’s a wheel design that will complement your Subaru’s style.

3. Personalized Exterior Accessories

Add a touch of personality to your Subaru with a selection of exterior accessories. From sporty roof spoilers to rugged roof racks and stylish body side moldings, these accessories can enhance both the appearance and functionality of your vehicle. Choose the accessories that align with your lifestyle and make your Subaru uniquely yours.

Interior Design: Craft Your Personal Oasis

Step inside your Subaru, and you’ll be greeted by a world of comfort, sophistication, and advanced technology. The interior of your vehicle should be a reflection of your personal taste and provide a sanctuary during your drives. Let’s explore the various interior customization options available to help you create a space that matches your style and elevates your driving experience.

1. Premium Upholstery Options

Subaru offers a range of upholstery options, each carefully crafted to provide the utmost comfort and durability. From luxurious leather to sporty cloth materials, you can choose the upholstery that not only appeals to your senses but also suits your lifestyle. Select the option that will make your driving experience a truly indulgent one.

2. Interior Color Combinations

The color scheme of your Subaru’s interior sets the tone for your driving experience. Subaru offers a variety of interior color combinations, allowing you to create a space that exudes elegance, sportiness, or a combination of both. Whether you prefer a timeless black interior or a bold two-tone design, you can personalize your Subaru’s cabin to match your style.

3. Intuitive Infotainment Systems

Stay connected and entertained on the go with Subaru’s intuitive infotainment systems. From touchscreens with smartphone integration to voice-activated controls, these systems allow you to seamlessly integrate your digital life into your Subaru. Access your favorite apps, navigate with ease, and enjoy your favorite tunes, all from the comfort of your driver’s seat.

4. Premium Audio Systems

Enhance your driving experience with Subaru’s premium audio systems. Immerse yourself in crystal-clear sound and enjoy your favorite music as it was meant to be heard. With options like Harman Kardon® speakers and advanced sound processing technology, you can transform your Subaru into a rolling concert hall.

Performance Enhancements: Unleash the Power

If you crave exhilarating performance, Subaru offers a range of performance enhancements to satisfy your need for speed. From turbocharged engines to sport-tuned suspensions, these upgrades can take your Subaru’s performance capabilities to the next level. Let’s explore the available options that can transform your Subaru into a thrilling driving machine.

1. Turbocharged Power

Subaru’s turbocharged engines deliver impressive power and acceleration, providing a thrilling driving experience. These engines utilize advanced technology to maximize performance while maintaining fuel efficiency. Experience the rush of adrenaline as you unleash the power of a turbocharged Subaru.

2. Sport-Tuned Suspensions

For those who crave precise handling and enhanced cornering capabilities, Subaru offers sport-tuned suspensions. These suspensions are engineered to provide optimal balance and control, allowing you to confidently navigate twists and turns. Whether you’re tackling winding mountain roads or enjoying a spirited drive, a sport-tuned suspension will elevate your Subaru’s performance.

3. Enhanced Braking Systems

Subaru’s enhanced braking systems ensure that you can bring your vehicle to a stop with confidence and precision. With features like larger brake rotors, performance brake pads, and advanced brake calipers, these systems provide exceptional stopping power and responsiveness. Experience peace of mind knowing that your Subaru can handle sudden stops and emergency situations with ease.

Safety Features: Prioritize Your Protection

Your safety is of utmost importance, and Subaru excels in this aspect. Subaru vehicles are equipped with advanced safety features that prioritize your protection on the road. From innovative driver assistance technologies to Subaru’s renowned symmetrical all-wheel drive, let’s explore the comprehensive safety features available to ensure that you can drive with peace of mind.

1. EyeSight® Driver Assist Technology

Subaru’s EyeSight® Driver Assist Technology is a suite of advanced safety features that act as an extra set of eyes on the road. It includes features like adaptive cruise control, pre-collision braking, lane departure and sway warning, and lane-keep assist. These technologies work together to help you avoid potential collisions and stay safe during your journeys.

2. Symmetrical All-Wheel Drive

Subaru’s symmetrical all-wheel drive system is designed to provide optimal traction, stability, and control in all weather conditions. Unlike some other vehicles with on-demand all-wheel drive, Subaru’s symmetrical all-wheel drive is always engaged, ensuring that power is distributed to all four wheels consistently. This feature enhances your vehicle’s performance and safety, especially on slippery roads or uneven surfaces.3. Advanced Airbag Systems

Subaru is committed to your safety in the unfortunate event of a collision. That’s why Subaru vehicles are equipped with advanced airbag systems to provide enhanced protection for occupants. Multiple airbags, including front, side, and curtain airbags, are strategically placed throughout the cabin to help reduce the risk of injury in the event of a crash.

4. Blind-Spot Detection

Subaru’s blind-spot detection system utilizes sensors to monitor your vehicle’s blind spots and alert you of any vehicles or objects that may be in those areas. This technology helps to prevent accidents when changing lanes or maneuvering in busy traffic. Stay aware of your surroundings and minimize the risk of collisions with Subaru’s blind-spot detection system.

5. Rearview Camera

Parking and maneuvering your Subaru becomes easier and safer with the rearview camera. This feature provides a clear view of the area behind your vehicle, allowing you to navigate tight spaces and avoid obstacles. The rearview camera enhances your situational awareness, making parking and reversing a stress-free experience.

Infotainment and Connectivity: Stay Connected on the Go

In today’s digital age, staying connected while on the move is essential. Subaru offers a range of infotainment and connectivity options to keep you connected, entertained, and informed during your drives. Let’s explore these features, ensuring that you can seamlessly integrate your digital life into your Subaru.

1. Touchscreen Displays

Subaru’s infotainment systems feature user-friendly touchscreen displays that allow you to access various functions easily. With intuitive menus and responsive touch controls, you can navigate through menus, adjust settings, and access your favorite apps with just a few taps.

2. Smartphone Integration

Integrate your smartphone seamlessly into your Subaru with Apple CarPlay® and Android Auto™ compatibility. These technologies allow you to access your phone’s apps, messages, music, and navigation directly from the infotainment system’s touchscreen. Stay connected and entertained while keeping your focus on the road.

3. Voice-Activated Controls

Keep your hands on the wheel and your eyes on the road with Subaru’s voice-activated controls. By using simple voice commands, you can make phone calls, send messages, control the audio system, and even adjust climate settings. Voice-activated controls enhance convenience and safety, allowing you to stay connected without distractions.

4. Navigation System

Subaru’s built-in navigation system provides real-time mapping and turn-by-turn directions to help you reach your destination with ease. Whether you’re exploring unfamiliar areas or looking for the quickest route, the navigation system will guide you every step of the way. Stay on track and never miss a turn with Subaru’s reliable navigation system.

Comfort and Convenience: Enhance Your Driving Experience

Subaru understands the importance of a comfortable and convenient driving experience. That’s why Subaru vehicles are equipped with a range of comfort and convenience features to elevate your daily commutes and long journeys. Let’s explore the available options that can enhance your driving experience.

1. Heated Seats

Stay warm and cozy during colder months with Subaru’s heated seats. These seats provide soothing warmth, ensuring that you’re comfortable even in chilly weather. Adjust the heating level to your preference and enjoy a comfortable drive, no matter the temperature outside.

2. Keyless Entry

Forget about fumbling for your keys – Subaru’s keyless entry system allows you to unlock and lock your vehicle with the touch of a button. Simply approach your Subaru with the key fob in your pocket or bag, and the doors will automatically unlock when you touch the handle. Say goodbye to searching for your keys and enjoy the convenience of keyless entry.

3. Power-Adjustable Seats

Find the perfect seating position with Subaru’s power-adjustable seats. These seats allow you to customize the position, angle, and lumbar support to suit your comfort preferences. Whether you’re embarking on a long road trip or navigating through city traffic, adjust your seat to achieve optimal comfort and reduce fatigue.

4. Dual-Zone Automatic Climate Control

Keep both you and your passengers comfortable with Subaru’s dual-zone automatic climate control system. This feature allows you to set different temperature preferences for the driver and front passenger, ensuring that everyone enjoys their ideal climate. Say goodbye to arguments over the temperature and create a harmonious driving environment.

Environmental Consciousness: Embrace Sustainability

If you’re passionate about the environment, Subaru offers a range of eco-friendly features and models. Subaru is committed to minimizing its environmental impact while delivering exceptional performance and efficiency. Let’s delve into the available options, including hybrid and electric models, allowing you to make a positive impact on the planet without compromising on performance.

1. Subaru Hybrid Models

Subaru offers hybrid models that combine a traditional gasoline engine with an electric motor to deliver enhanced fuel efficiency and reduced emissions. These hybrid models provide a greener driving experience without sacrificing Subaru’s renowned performance and versatility. Embrace sustainability and enjoy the benefits of a Subaru hybrid.

2. Subaru Electric Models

For those seeking an even more eco-friendly option, Subaru is developing electric models that run solely on electric power. These models will provide zero emissions and contribute to a cleaner, more sustainable future. Stay tuned for Subaru’s electric models and be a part of the green revolution.

Warranty and Maintenance: Peace of Mind Ownership

When you build your Subaru, you’re not just designing a vehicle – you’re investing in a long-term ownership experience. Subaru offers comprehensive warranty coverage and maintenance programs to ensure that your dream ride is well taken care of throughout its lifespan. Let’s explore Subaru’s commitment to your peace of mind ownership.

1. Vehicle Warranty

Subaru’s vehicle warranty provides coverage for various components of your Subaru, giving you peace of mind against unexpected repairs. Depending on your location, Subaru offers a comprehensive warranty that typically covers the powertrain, basic vehicle components, rust perforation, and roadside assistance. Drive with confidence, knowing that Subaru has you covered.

2. Maintenance Programs

Subaru offers maintenance programs that are designed to keep your vehicle in optimal condition. These programs include scheduled maintenance services, such as oil changes, tire rotations, and multi-point inspections, performed by Subaru-trained technicians. By following the recommended maintenance schedule, you can ensure that your Subaru continues to perform at its best for years to come.

Pricing and Financing: Plan Your Budget

Finally, we will guide you through the pricing and financing options available to help you plan your budget effectively. Subaru offers competitive pricing and flexible financing plans, making your dream ride more attainable than ever before. Let’s explore the pricing and financing options to make your Subaru ownership a reality.

1. Transparent Pricing

Subaru is committed to providing transparent pricing, ensuring that you know exactly what you’re paying for. Subaru’s website provides comprehensive information about the base price, optional features, and packages available for each model. This transparency allows you to make informed decisions and customize your Subaru while staying within your budget.

2. Financing Options

Subaru offers a range of financing options to suit your individual needs and preferences. Whether you prefer to finance your Subaru through Subaru Motors Finance or your preferred financial institution, Subaru has flexible financing plans available. Explore the available options and find the financing plan that aligns with your budget and financial goals.

In conclusion, Subaru’s online customization tool allows you to create a unique and personalized vehicle that perfectly suits your preferences and lifestyle. From selecting the model to choosing the finest details, you have full control over the design process. With Subaru’s commitment to safety, performance, sustainability, comfort, and convenience, building your dream ride has never been more exciting. Start your customization journey today and experience the thrill of driving a Subaru that is truly one-of-a-kind.

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